How the Internet Changed Business :: essays research papers

How the Internet has Changed Sm alone Business incessantly Ten years ago, the Internet as we know it hit screens. It was 1995 when explorer and Netscape emerged as the leading browsers for Internet users. Of course, a lot has changed since the days when it took some(prenominal) minutes to load one Web page. Today, URLs are as earthy as phone numbers for most businesses.During the sound decade, weve been to the top of the originationduring the dot-com boom of the late 1990sand back down again, when it all fell apart a few years later. But with the badness came the good The Web forever changed the business world. The following small-business owners are shining examples of how Web-based technologies can be a businesspersons best friend.1. netmailBecause it changed the way we communicate in businessPhoenix-based PMP Tools ( http//www.pmptools.com ) provides test materials for project managers study for professional certification exams. Test takers can find prep courses, brush up books and study tools on the site, which employs 11 people. Brent Knapp, the sites founder, started advertisement PMP Tools by posting information in Yahoo Groups chat forums and by buying lists from Hoovers and Forbes for marketing mailings. His results were decent, but not perfect. He got a 3 portion response from what was and then a $3,000 monthly project that took triplet days to complete.We spent time designing the mailing and printing it. And then we all sat around stuffing envelopes and calling companies to get the even up touch modality person to mail it out to, he says. Last year, Knapp intractable e-mail might be a better option. At the very least, he would save $2,950 per month and three days of manpower the scout and automation tools he uses take all the legwork out of creating a newsletter. He saw results almost immediately. Now Knapp sends a daily newsletter to or so 12,000 people, a number that has climbed 10 percent each month. The newsletter contains a project management review, crossword puzzle and product promotion. Sales cast gone through the roof since it launched, topping $1 million last year. The company also benefits from e-mail in another way employee contact and customer service. We literally have no incoming callsever, says Knapp. Everything99 percent of what we dois handled via e-mail. commonwealth dont want to call in. People dont want to wait on hold. We have a one-hour e-mail policy, so our customers get an immediate response.